Inga Latham has seen the good, the bad and the ugly as a veteran of boo.com and Yahoo!, OTAs, ticketing and financial services. Based on a marriage of commercial drivers and user-centred design principles, Inga has led product strategy, implementation, launch and optimisation programmes for complex, content-rich, transactional websites as well as mobile applications across multiple geographies throughout her career, and is today the chief product officer at SiteMinder, the global hotel industry’s leading guest acquisition platform.

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Inga Latham
Chief Product Officer
SiteMinder