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Using Brand Serps To Optimise Your Digital Ecosystem

eTravel World

March 6, 2020

15:00 - 15:30

Hall 6.1, eTravel Stage

  • What is a brand SERP (Search Engine Result Pages)? (Hint: it is what appears when someone Googles your brand name?)
  • Why your brand SERP is essential to your bottom line
  • What is your Digital Ecosystem? (Hint: it is vast .... and vital)
  • How your digital ecosystem affects your core business
  • How to use Brand SERPs to optimise your Digital Ecosystem
  • How this will boost your digital strategy and improve your bottom line

Jason Barnard, Founder, Kalicube