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Event Details

AI Meets Paradise: How Jamaica Boosts Tourism Using State Of The Art Technologies

eTravel World

March 6, 2020

15:30 - 16:00

Hall 6.1, eTravel Stage

  • Power of Big Data: unlocking potential of a Destination through a holistic analysis of Data Insights.
  • AI and Digital Advertising: reaching a right person, with a right message, in a right moment of time.
  • Interplay of Big Data and Digital Advertising: converting incremental visitors to a Destination and maximizing revenues.

Ivan Kusalic, Chief Technology Officer, travel audience, an Amadeus Company

Donovan White, Director of Tourism, Jamaica Tourist Board