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Event Details

Instagram, Influencers & Co: The Underestimated Challenge For Destinations


March 6, 2020

16:00 - 16:45

CityCube Berlin, Hall A4/A5

  • Through Instagram and Facebook dynamic experiences that engage with travelers can be created.
  • Photos and videos are used to tell the visual story of a destination. 
  • Social advertising platforms add context to images through Instagram Stories, video, or geo-tagging locations.
  • Travelers are provided with a more unique, inspirational experience as they dream. 
  • Learn how to drive engagement and how to turn this inspiration into bookings.
  • What role do Influencers play?
Introductory presentation & Moderation:

Stephen Dutton, Senior Research Analyst, Euromonitor

Panel guests:

Kassie Churchill, Director of International Marketing, Visit California

Natalie Lefevre, Social Media & Digital Marketing Consultant, Travel Influencer

Lauren Teague, Digital Native, Strategist, Speaker