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Event Details

Overtourism: Smart Control Via Digital Technologies

Category
Deep Dive Sessions

Date
March 6, 2019

Time
12:00 - 12:45

Location
CityCube Berlin, Cube Club

-In Cooperation with UNWTO & CELTH-

Digital technologies and smartphones can untangle streams of visitors. Visitors can be guided away during rush hours or from over-visited hotspots. What do effective technology solutions look like, and which data are required from which sources? What have been the experiences so far with the innovative apps on the market? Do users accept “smart recommendations”? Researchers and pilot users explain and discuss the potential of digital technologies.

Introductory presentation:

Dr. Manuel Butler Halter, Executive Director, World Tourism Organization (UNWTO)

Dr. Ko Koens, Associate Professor, CELTH/Breda University of Applied Sciences

Moderated by:

Dr. Ko Koens, Associate Professor, CELTH/Breda University of Applied Sciences

Panel guests:

Dr. Manuel Butler Halter, Executive Director, World Tourism Organization (UNWTO)

Joan Torrella, Managing Director, Turisme de Barcelona

Geerte Udo, Associate Director Marketing Strategy, Amsterdam Marketing

Leid Zejnilovic, Assistant Professor, Nova School of Business and Economics