Michael started out in the travel industry as a travel journalist, publisher and editor, with Backpacker and Abroad magazines. During this time he was a regular commentator and contributor on all things travel in print and on radio and television. He founded TravelMedia.ie in 2006, representing airlines, tour operators, tourist boards and hotel companies. Since 2013 TravelMedia.ie has been a digital-first agency, with inhouse SEO, SEM, PPC, video production, blogging, content marketing and social media skills.
TravelMedia.ie is one of Europe’s leading travel PR agencies – specialising in digital PR, media buying, strategic advice, industry consultancy, digital communications and social media within the travel industry for both trade and consumer.
Founder & Managing Director
Hall 7.1b, eTravel Lab