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How To Increase The Return On Advertising Spend

Category
eTravel World

Date
March 7, 2019

Time
15:30 - 16:00

Location
Hall 7.1b, eTravel Lab

Learn how Melia Hotels streamlined their market strategy, scaled business and increased Return on Advertising Spend (ROAS) by 6.7% via Facebook Dynamic Ads for Travel.

Speakers:

Jose Luis Aranda Riera, Global Digital Media Advertising Director, Meliá Hotels International

Matthias Koch, Global Industry Lead Travel, Productsup