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Panel: Customer Relationship Management Masterclass

eTravel World

March 7, 2019

17:00 - 17:30

Hall 7.1b, eTravel Lab

Do you know what data you need for customer relationship management (CRM)? When to send what content to whom? How does the General Data Protection Regulation (GDPR) influence a hotels’ business? Don‘t miss out when CRM experts share their key secret sauce on how to convert better.

Moderated by:

Daniel Zelling, Founder, Hospitality Industry Club, Managing Director, opensmjle

Panel guests:

Patrick Oldenburg, Director of Sales Central Europe, Revinate

Frank K. Pohl, Director CRM Consulting, Serenata CRM

Dr. Michael Toedt, CEO, dailypoint

Maximilian Waldmann, CEO & Founder, conichi