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Event Details

ITB Hospitality Tech Forum

Category
eTravel World

Date
March 7, 2019

Time
14:00 - 18:00

Location
Hall 7.1b, eTravel Lab

The 2nd ITB Hospitality Tech Forum offers international panels discussing guest communication, upselling and revenue management. With experts from Customer Alliance, Meliá, Serenata, Cloudbeds and many more.

 

Hosted by:

Daniel Zelling, Founder, Hospitality Industry Club, Managing Director, opensmjle

Events

Welcoming and opening of the Hospitality Tech Forum.

Introduction & Moderation:
Daniel Zelling, Founder, Hospitality Industry Club, Managing Director, opensmjle

A look at communication technologies that support hotel staff in transmitting basic information to guests. How hotel managers can help their teams concentrate on being hosts and create employee value at the same time.

Moderated by:
Daniel Zelling, Founder, Hospitality Industry Club, Managing Director, opensmjle

Panel guests:
Benjamin Devisme, VP Sales, Quicktext
Marius Donhauser, Founder & CEO, hotelkit
Benjamin Jost, CEO & Co-Founder, TrustYou
Moritz Klussmann, CEO & Co-Founder, Customer Alliance
Moritz von Petersdorff-Campen, Founder & Managing Director, SuitePad

Which upselling tools are revolutionizing the hotel tech industry? What works best, when and where? Get some ideas and best practice cases from our experts on how to generate some extra business with clever upselling strategies.

Moderated by:
Daniel Zelling, Founder, Hospitality Industry Club, Managing Director, opensmjle

Panel guests:
Edwin Hanssen, Director Sales, Upgreats
Karl Schmidtner, Co-Founder, UpsellGuru
Erik Tengen, Co-Founder, Oaky

Learn how Melia Hotels streamlined their market strategy, scaled business and increased Return on Advertising Spend (ROAS) by 6.7% via Facebook Dynamic Ads for Travel.

Speakers:
Jose Luis Aranda Riera, Global Digital Media Advertising Director, Meliá Hotels International
Matthias Koch, Global Industry Lead Travel, Productsup

Industry experts discuss the future processes of revenue management: Do hotels still need revenue managers or will technology take over completely?

Moderated by:
Pontus Berner, Co-Founder & Managing Partner, berner+becker
Wilhelm K. Weber, Partner, SHS Swiss Hospitality Solutions AG

Panel guests:
Alexander Edström, CEO, Atomize
Klaus Kohlmayr, Chief Evangelist, IDeaS
Jens Munch, CEO, Pace
Michael Schaeffner, Director DACH, Duetto

Do you know what data you need for customer relationship management (CRM)? When to send what content to whom? How does the General Data Protection Regulation (GDPR) influence a hotels’ business? Don‘t miss out when CRM experts share their key secret sauce on how to convert better.

Moderated by:
Daniel Zelling, Founder, Hospitality Industry Club, Managing Director, opensmjle

Panel guests:
Patrick Oldenburg, Director of Sales Central Europe, Revinate
Frank K. Pohl, Director CRM Consulting, Serenata CRM
Dr. Michael Toedt, CEO, dailypoint
Maximilian Waldmann, CEO & Founder, conichi

The appeal of less conventional properties is shifting the way people think about travel and challenging the status quo. In this session, we examine the fundamental changes driving their demand.

Speaker:
Adam Harris, Chief Executive Officer, Cloudbeds